Developing a Digital Marketing Strategy For Millennials

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Webvalue's Passion

Everyone wants to know, “How do we market to millennials”? Regardless of who you are, you need to understand the biggest generation in history and what you can do to connect with them.

Major Ad Updates From Instagram, Snapchat, Facebook + Pinterest

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Major Ad Updates From Instagram, Snapchat, Facebook + Pinterest

Although we’re only one month into 2017, several advertising opportunities are either being tested or have already rolled out across various social media channels. These exciting changes will affect the ways in which advertisers reach their audience, convey messaging, and allocate digital media funds. It will, therefore, be important to have these key updates on your radar when building upcoming social media strategies.

Check Your Site’s Mobile Ranking Readiness in 3 Minutes

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Check Your Site’s Mobile Ranking Readiness in 3 Minutes

Last month, Google announced that they were testing their mobile-first indexing. This means that the search ranking on mobile devices will differ from desktop. This makes total sense, as mobile users have surpassed desktop users since 2014, you would want search results to cater to a mobile user experience. So here are 5 quick things you should do to make sure that your site maintains its search dominance on mobile.

1. Run a Mobile-Friendly Test

 

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